602-380-7230
Toll Free 866-658-9933
Toll Free 866-658-9933
How Nonprofits Can Build Customer Loyalty and Turn Stakeholders into Brand Ambassadors
Nonprofit revenues fluctuate and marketing budgets are often tight. You’re frequently expected to do more with less while trying to recruit and retain your organization’s customers: members, donors, clients, funders, patrons, patients, and volunteers. No customers, no revenue. But, how can you achieve that with so much going on, things constantly changing, and a limited budget?
It’s always a perfect time to focus on marketing and branding strategies and tactics that can build customer loyalty for your mission. If your organization wants to keep its attrition rate low - in donations, membership, or services, it must connect to, and engage its nonprofit customers now, and into the future. These are essential in building their loyalty. After all, don’t you want them cheerleading for your organization as its brand ambassadors?
Here’s what you’ll learn:
• What your organization can gain by adopting a customer focus and mindset
• How to connect to, and engage, your nonprofit customers without breaking the bank
• How to rally support and assistance to market your mission
• How to encourage your internal team to take a customer-focused approach to operations and marketing
• Some new ideas and tools to build customer loyalty
This one-hour keynote can be customized for longer breakout sessions. Excellent for
conferences or training.accompanied by The Nonprofit Guide to Customer Service.
Call or e-mail for pricing.
Nonprofit revenues fluctuate and marketing budgets are often tight. You’re frequently expected to do more with less while trying to recruit and retain your organization’s customers: members, donors, clients, funders, patrons, patients, and volunteers. No customers, no revenue. But, how can you achieve that with so much going on, things constantly changing, and a limited budget?
It’s always a perfect time to focus on marketing and branding strategies and tactics that can build customer loyalty for your mission. If your organization wants to keep its attrition rate low - in donations, membership, or services, it must connect to, and engage its nonprofit customers now, and into the future. These are essential in building their loyalty. After all, don’t you want them cheerleading for your organization as its brand ambassadors?
Here’s what you’ll learn:
• What your organization can gain by adopting a customer focus and mindset
• How to connect to, and engage, your nonprofit customers without breaking the bank
• How to rally support and assistance to market your mission
• How to encourage your internal team to take a customer-focused approach to operations and marketing
• Some new ideas and tools to build customer loyalty
This one-hour keynote can be customized for longer breakout sessions. Excellent for
conferences or training.accompanied by The Nonprofit Guide to Customer Service.
Call or e-mail for pricing.
Video files:
If you have trouble opening these files, check your Internet security settings and set each as a trusted site.
If you have trouble opening these files, check your Internet security settings and set each as a trusted site.
© 2006-2011 Solutions Marketing & Consulting LLC
Elaine - Mistress of Ceremonies, American Marketing Association, 2010 Nonprofit Marketer of the Year Awards Luncheon
elaine@elainefogel.com
FREE monthly e-newsletter!
Get marketing tips, research,
results, trends and articles.
Business or Nonprofit Edition
Get marketing tips, research,
results, trends and articles.
Business or Nonprofit Edition