Who is Elaine Fogel?
Elaine Fogel is an internationally-respected marketing and communications consultant specializing in service-oriented businesses and nonprofit organizations. Her bio.
Who is Allen Fogel?
Allen Fogel is a specialist in sales and marketing with almost three decades of business experience.His easy-going demeanor and attention to customer service make him a trusted partner for organizations and businesses alike. He enjoys working with people and helping to guide their product selections with a marketing strategy in mind. His bio.
How do Elaine and Allen and their team help businesses and nonprofits?
They work with clients to develop their marketing strategy so they don’t waste time and money spinning their wheels going in unproductive directions. Their skills are useful to companies and organizations that are eager to grow and generate more of what they want, whether customers, donors, members, patrons, patients, volunteers, etc.
They also work with clients on marketing tactics - developing brand identity and positioning - the logo, brochures, e/newsletters, Web site, annual reports, blogs, social media pages, letters, speeches, PR, etc. then can work with them to understand the roles they play in “living the brand” through quality customer service and branding consistency.
They also advise organizations on their conference and exhibit needs, developing and supplying promotional product campaigns. As print brokers, they take advantage of their trade printers' low pricing and pass along the savings to clients.
Aren’t there a lot of other marketing agencies around?
Sure there are, but SOLUTIONS Marketing & Consulting is different in several ways. For starters, Elaine and Allen worked in Toronto, Canada - a large national corporate and financial center - where many head offices are located. Collectively, they have worked with senior-level leaders and have contributed to decision making in several business areas including: finance, HR, fundraising, services and programs, cause-related marketing partnerships, and social enterprise business.
Elaine was in charge of the sales and marketing function of $20 million worth of services revenue for a large nonprofit with a $75 million operating budget. That’s marketing a business to the for-profit sector with nonprofit status. That gives her the experience and background to help both businesses and nonprofit organizations with a variety of budgets. Using her resourcefulness and creativity, she can often help her clients find less expensive ways to accomplish their goals.
As a seasoned nonprofit marketer, she knows the ins and outs of working with volunteers, boards and committees. She’s worn both hats - the lay leader AND the professional. Not many marketing consultants can claim “inside” nonprofit experience and understanding. And as a small business owner, she understands the needs and challenges companies experience working with smaller budgets and fewer resources.
Elaine’s style and humor help her break down barriers and put people at ease. An articulate, engaging and humorous professional speaker, she hosted a TV show in Toronto and has done both television and radio interviews as a spokesperson, PLUS, she used to perform as a singer-songwriter back in the good old days, so she’s comfortable doing interviews, both on and off air.
Allen has had extensive experience working with C-Suite corporate leaders in the hospitality and airline industries. As a sales excutive, he traveled North America developing and managing client accounts such as Fairmont Hotels and Resorts, Westin Hotels & Resorts, Hotels by Hilton, Canadian Airlines, Calgary Saddledome, Trump Taj Mahal, and Sheraton Hotels & Resorts.
Elaine Fogel is an internationally-respected marketing and communications consultant specializing in service-oriented businesses and nonprofit organizations. Her bio.
Who is Allen Fogel?
Allen Fogel is a specialist in sales and marketing with almost three decades of business experience.His easy-going demeanor and attention to customer service make him a trusted partner for organizations and businesses alike. He enjoys working with people and helping to guide their product selections with a marketing strategy in mind. His bio.
How do Elaine and Allen and their team help businesses and nonprofits?
They work with clients to develop their marketing strategy so they don’t waste time and money spinning their wheels going in unproductive directions. Their skills are useful to companies and organizations that are eager to grow and generate more of what they want, whether customers, donors, members, patrons, patients, volunteers, etc.
They also work with clients on marketing tactics - developing brand identity and positioning - the logo, brochures, e/newsletters, Web site, annual reports, blogs, social media pages, letters, speeches, PR, etc. then can work with them to understand the roles they play in “living the brand” through quality customer service and branding consistency.
They also advise organizations on their conference and exhibit needs, developing and supplying promotional product campaigns. As print brokers, they take advantage of their trade printers' low pricing and pass along the savings to clients.
Aren’t there a lot of other marketing agencies around?
Sure there are, but SOLUTIONS Marketing & Consulting is different in several ways. For starters, Elaine and Allen worked in Toronto, Canada - a large national corporate and financial center - where many head offices are located. Collectively, they have worked with senior-level leaders and have contributed to decision making in several business areas including: finance, HR, fundraising, services and programs, cause-related marketing partnerships, and social enterprise business.
Elaine was in charge of the sales and marketing function of $20 million worth of services revenue for a large nonprofit with a $75 million operating budget. That’s marketing a business to the for-profit sector with nonprofit status. That gives her the experience and background to help both businesses and nonprofit organizations with a variety of budgets. Using her resourcefulness and creativity, she can often help her clients find less expensive ways to accomplish their goals.
As a seasoned nonprofit marketer, she knows the ins and outs of working with volunteers, boards and committees. She’s worn both hats - the lay leader AND the professional. Not many marketing consultants can claim “inside” nonprofit experience and understanding. And as a small business owner, she understands the needs and challenges companies experience working with smaller budgets and fewer resources.
Elaine’s style and humor help her break down barriers and put people at ease. An articulate, engaging and humorous professional speaker, she hosted a TV show in Toronto and has done both television and radio interviews as a spokesperson, PLUS, she used to perform as a singer-songwriter back in the good old days, so she’s comfortable doing interviews, both on and off air.
Allen has had extensive experience working with C-Suite corporate leaders in the hospitality and airline industries. As a sales excutive, he traveled North America developing and managing client accounts such as Fairmont Hotels and Resorts, Westin Hotels & Resorts, Hotels by Hilton, Canadian Airlines, Calgary Saddledome, Trump Taj Mahal, and Sheraton Hotels & Resorts.
© 2006-2012 Solutions Marketing & Consulting LLC
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